ShePG™
Founder-First Services for Growth
Whether you need brand clarity, focused direction, or wholesale momentum, ShePG offers founder-first services designed to help you grow with confidence, consistency, and ease.
Real strategy. Clear direction. Results you can build on.
How We Work
At ShePG™, every service is designed to meet you where you are — without adding to your overwhelm. We focus on clear direction, thoughtful guidance, and practical support that fits your real life, not someone else’s formula.
If you’re not sure where to start, we’ll talk it through and decide together.
Content Direction
Do I need help thinking more clearly about my content?
Do I need help thinking more clearly about my content?
Do I need help thinking more clearly about my content?
When content feels heavy or inconsistent, the issue is usually clarity — not effort.
This is for founders who want a calmer, clearer way to understand what’s working, what’s not, and where to focus next — before committing to deeper support.
Content Direction Audit
Do I need help thinking more clearly about my content?
Do I need help thinking more clearly about my content?
A focused, diagnostic review designed to bring immediate clarity.
We review your content, messaging, and positioning to identify what’s helping, what’s holding you back, and what deserves your attention right now.
Ideal if you want clear priorities and direction, without committing to a full engagement.
I want hands-on help and clear direction.
Do I need help thinking more clearly about my content?
I want hands-on help and clear direction.
This is for founders ready to move beyond diagnosis and into confident decision-making.
Together, we define your content direction, align it to your business goals, and translate it into guidance you can actually use — without managing every detail day-to-day.
Consulting & Founder Support
Strategic guidance rooted in two decades of CPG experience.
Sometimes you need a partner who understands founder reality — the pressure, the decisions, the constant pivoting. ShePG provides honest guidance and strategic clarity so you can make smarter, faster decisions with confidence.
Consulting support includes:
- One-on-one strategy sessions
- Execution guidance + problem solving
- Retail + wholesale readiness
- Pricing, margins, and promotional planning
- Monthly or project-based support
For founders who want:
- Practical, real-world advice
- Honest clarity
- Support that meets them where they are
If your Faire store feels stuck, the issue is usually clarity — not effort.
We support founders at different stages of marketplace growth, starting with diagnosis and scaling up only when it makes sense.
Faire & Marketplace Support
Complimentary Mini Faire Review (Start Here)
Complimentary Mini Faire Review (Start Here)
Complimentary Mini Faire Review (Start Here)
A quick, high-level snapshot of what’s working — and what’s holding you back.
Perfect for founders who want clarity before investing.
Full Faire Audit + 30-Min Strategy Session
Complimentary Mini Faire Review (Start Here)
Complimentary Mini Faire Review (Start Here)
A deep dive into your storefront with clear, actionable recommendations and a live walkthrough.
Ideal for founders ready to grow their presence and conversion on Faire.
Ongoing Marketplace Management
Complimentary Mini Faire Review (Start Here)
Ongoing Marketplace Management
Hands-on support for founders who want consistent wholesale growth without managing the day-to-day.
Not Sure What Support You Need? I've Got You.
Tell me a little about where you are and I’ll point you to the right next step.
No pressure. No overwhelm. Just clarity.
Founder Stories & Wins
Real Founders.
Real Founders.
Real Founders.
" I finally feel clear. For the first time since launching, my content has a strategy behind it instead of guesswork. Natalie took what felt overwhelming and turned it into a simple system I can actually stick to. "
- Emily, Beauty Founder
Real Brands.
Real Founders.
Real Founders.
" I felt stuck and honestly a little defeated. After one session with Natalie, I left with clarity, direction, and a plan that made sense for my real life. She gets founders — the chaos, the pressure, all of it — and she gives advice you can use the same day." - Rachel, Wellness Brand Founder
Real Clarity.
Real Founders.
Real Clarity.
" My Faire shop wasn’t performing, and I had no idea why. Natalie’s audit broke everything down in a way I could understand. Within two weeks of implementing her recommendations, I saw a noticeable jump in traffic and conversions." -- Lindsey, Snack Brand Founder
Let's Grow With Clarity and Confidence
You don’t have to build your brand alone.
Let’s take the next step, together.
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